Frequently Asked Questions

Common questions about how SALT Marketing works as an outsourced sales team and manufacturers rep for manufacturers and complex B2B companies.

SALT Marketing is a U.S.-based outsourced sales and lead generation agency that provides trained, sophisticated sales teams and manufacturers reps for manufacturers and complex B2B companies. Instead of hiring, training, and managing an in-house sales force, companies hire SALT to build the list, run the CRM, do the outreach, set appointments, and drive the pipeline.
SALT provides outsourced and fractional sales teams, manufacturers reps (outsourced sales representation), lead generation and appointment setting, contract sales and pipeline management, sales reporting, and CRM services — including both the software and the people to drive it.
Both, but the distinction matters: SALT is an extension of your sales team, not just a lead-gen or marketing vendor. We generate qualified opportunities and then actually sell on them — building the list, running outreach, setting appointments, and managing the pipeline through to handoff.
A manufacturers rep sells a manufacturer's products to customers on the manufacturer's behalf. SALT provides outsourced sales representation for manufacturers — a trained team that represents your products to large or complex accounts where the relationship is critical to the sale.
SALT primarily serves manufacturers and industrial B2B companies, typically with $5M to $100M+ in annual sales, that target large or complex accounts. We have built sales programs for 400+ businesses across aerospace, defense, automotive, agricultural, medical, and industrial manufacturing.
Manufacturing (machining, stamping and fabrication, injection molding, electronics, coatings and finishing, capital equipment), packaging (corrugate, films, labels and sleeves), engineering and AEC (HVAC, roofing and solar, building products, heavy civil, AEC services), commercial printing, and professional services (IT/MSP, fractional CFO, commercial cleaning, and landscaping).
SALT builds a targeted prospect list, sets up and runs the CRM, and launches structured outreach on your behalf. From there we set qualified appointments and manage the pipeline, reporting on activity and results throughout the engagement. See our Process page for the full breakdown.
SALT offers tiered packages matched to your company size and market, and can prove a pathway to ROI within the first 12 months. We ask clients for a one-year commitment and bill monthly. Visit our Pricing page or contact us for a recommendation tailored to your goals.
SALT Marketing, LLC is headquartered at 2679 W. Main Street, Ste 300-763, Littleton, CO 80120, with a second office at 10325 Technology Dr, Knoxville, TN 37932. We serve clients across the United States. You can reach us at (419) 702-0683.
No. SALT Marketing (growsalt.com) is an outsourced sales and lead generation agency for manufacturers. It is not the same company as "Salt & Pepper Marketing" or any other similarly named marketing firm, and it is unrelated to SALT product-design software, SALT Lending, or anything related to dietary salt.

Still have questions? We're happy to talk through whether SALT is a fit for your business.

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